small business

Launching A Business In Retail – Tony Restell & Drew Aversa

Tony Restell is the founder of Social Hire, a social media marketing firm. Tony invited me to speak with him on my outlook on the future of retail brands. I believe experiences are the way of the future for retail brands. Retail brands need to adopt digital strategies and leverage the technology ecosystem to stay relevant. What do I mean by experiences? Think about how boring grocery shopping is....

Why Google My Business Matters For Your Business

Featured In The March 2021 Edition Of Massage Magazine  Asked to contribute to the leading magazine in the massage industry on why Google My Business is important, I offer the following tips, advice, and strategy to grow your business.  Why Google My Business Is Important  Google is the world's largest search engine, and it rewards you for being loyal, just like you reward other people who shop at...

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