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Want to know what to say, what not to say, and how to get your message out there in today's media environment? On this episode of the Drew Aversa Show, I interview Fortune 500 communications expert Patty Deutsche. Patty is a recognized Bay Area communications expert with more than 30 years of experience. Her career began in politics, as a political appointee in the Reagan Administration and, subsequently,...

Dr. Dean Spitzer is widely acknowledged as one of the world’s leading authorities on performance measurement and management. His latest book "Transforming Performance Measurement" has been hailed as a 'breakthrough,' 'a masterpiece,' and 'the most important book ever written about performance measurement.'Dr. Spitzer’s advice and counsel is sought by companies and government agencies throughout the...