Leveraging social media management tools can help you deliver a consistent message across social media channels and save you a ton of time!
A lot of people ask me, “Drew, how do you post all the time on social media?” The truth is, I don’t!
I use a social media management tool to publish my posts at scheduled times and on different social media sites.
One of my favorite tools is Hootsuite because it offers entrepreneurs and business owners the ability to start for FREE. You can choose your top three social media profiles that you want to grow and connect them to Hootsuite so you can manage posts and comments in one setting instead of logging into each site.
When you first start out, pick the top three social media sites that will have the most impact on your brand. Every industry and business model can leverage social media differently, so think about your target audience and what social media sites they are most active on to choose the three profiles you’ll manage with Hootsuite.
This image shows what a content calendar looks like using Hootsuite. You can easily see the time of each post, and click on the image for more details. Within the details section you can add tags to other people or organizations, and include #hashtags in your post as well.
The best part of using a social media management tool like Hootsuite is that this offers consistency and keeps everything in one place making social media easy to manage for busy business leaders. Social media is a powerful tool to growing businesses, nonprofits, and other missions in today’s online environment. If you’re still logging into each social media site one by one, consider checking out Hootsuite or another similar platform today!
Have a social media management tool you love? Share it in the comments below ?
